Loyalty and rewards
A loyalty program built around how your customers order.
Branded Bites gives restaurants a fully configurable loyalty program. Set earning rules based on dollars spent, order count, item purchases, or visits. Create VIP tiers, configure redemptions, and run win-back campaigns for customers who have not ordered recently.
Points per dollar and earning rules
Configure how customers earn loyalty points through your direct ordering channel. The most common structure is points per dollar spent, but earning rules can also be based on order count, specific item purchases, visit frequency, or custom point values. Rules apply automatically when customers order through your website or branded app.
VIP segments and custom customer tiers
Create customer segments based on spend, order frequency, or other behaviors. VIP segments can unlock exclusive offers, higher point multipliers, or early access to promotions. Segment logic runs automatically against your customer database, so you are not manually categorizing customers.
Win-back campaigns for inactive customers
Set a rule that triggers a reward or offer when a customer has not ordered for a defined number of days. Win-back campaigns can be paired with SMS or email outreach to reach inactive customers with a reason to return to your direct ordering channel.
Redemption thresholds and reward configuration
Configure the point threshold at which customers unlock a reward and what that reward is: a dollar discount, a free item, or a percentage off. Redemptions happen at checkout in the ordering website or branded app, with no staff intervention required.
Questions about loyalty and rewards?
Book a DemoFrequently asked questions
Related features
Direct online ordering
Own your ordering channel.
Give customers a direct way to order from your restaurant: via a branded website, a custom subdomain, or an ordering link you control. No marketplace fees, no third-party branding, no detour through someone else's app.
Branded mobile app
An app customers recognize as yours.
Your restaurant gets a mobile app on iOS and Android carrying your logo, colors, and menu. Customers can order, earn loyalty points, redeem rewards, view order history, and receive promotions, all inside your brand.
SMS and email marketing
Campaigns built into the ordering system.
Send SMS and email campaigns that point customers back to your direct ordering channel. First-order offers, win-back sequences, birthday rewards, and new menu promotions are managed inside the same platform as your ordering and loyalty tools.
Loyalty and rewards
Turn first-time orders into regular customers.
Book a demo to see how configurable earning rules, win-back campaigns, and VIP segments work together.